Lose weight the right way
and keep it off.

Transform your body and mind with a diet plan that creates better habits to last a lifetime.
Join Today

Transform your body
in just 4 weeks and see results in just one week

Create lifelong habits
to help you keep the weight off forever

Easy-to-follow diet plan
with flexibility for picky eaters - You can even have alcohol!

Friendly support

through an accountability group and a personal coach

Do you struggle to lose weight and keep it off?
Has your metabolism slowed down?
Do you lack energy or have trouble sleeping?

A plan designed to work for every body type

Whether you need to lose a little or a lot, the TrYumph IF28 plan promotes healthy habits that help you keep off excess weight. This isn't a quick-fix plan with pills or injections where you drop weight quickly but eventually put it back on, and then some. 
IF28 is a program that's designed to change your way of thinking about nutrition so that you can create better life-long habits without depriving yourself of the things you love like alcohol or chocolate.
You'll also gain energy, and sleep better for overall improved health.

What have you got to lose? Except for a few pounds.
IF28 Intermittent Fasting Keto Diet Plan

WHAT IS IF28 AND HOW DOES IT WORK?

The TrYumph IF28 Program is an Intermittent Fasting (IF) and Keto diet plan that combines a healthy diet with education and support to keep you on track to your weight loss goals. This plan is designed to put your body into a fat-burning state so that you can lose weight quickly and keep it off. You'll feel energized and have better quality sleep. 

The program includes:
  • IF28 Program Manual
  • LIVE Coaching & Accountability
  • Shopping List of Approved Foods
  • FITNESS FUEL Recipes
  • 28-Day Success Journal and Planner
  • Weekly Planners & Food Selection List
  • Private Facebook Group

Who is IF28 right for?

If you're over 40 and have struggled to keep off weight or have fallen into unhealthy habits and need a reset - this is the plan for you.
“Just got my blood work from (doctor). Everything is better. Best bloodwork I have ever had. The Doctor wanted to know what I was doing!!”

Kathleen S.

Tampa
""I accomplished my goal of 20 pound weight loss!

Charlene M.

Tampa
"I am in the absolute best mental and physical health in my life, now.
And I know this is just the beginning. 
Thank you! 🙏🏻

Stacey H.

Tampa, FL

compare TRYUMPH IF28 to other weight loss plans

See why the TrYumph Weight Loss Programs deliver more value and life-long results.

Dr. Urshan Medi TrYumph IF28
Cost $1,800 $600 $299
Personal Coach
Program Manual
Accountability Group
Creates Lifelong Habits
Supplements for Temporary Results
Transform with TrYumph

Meet Coach Matt O'Brien

Matt O’Brien started TrYumph Fitness and Nutrition in 1998 in New York City. His goal then and now is to help busy executives, working professionals, and moms find time in their hectic schedules to optimize their health, energy, and productivity so they can pursue their passions more effectively.  


  • Author of THE MAGIC PILL
  • Graduate of the U.S. Air Force Academy
  • NSCA-certified strength and conditioning specialist
  • Certification, Exercise is Medicine Specialist (EIM) from American College of Sports Medicine (ACSM)
  • Certified Personal Trainer (CPT) from Athletics and Fitness Association of America (AFAA)
  • Certification, Precision Nutrition
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Meet Hollie O'Brien

Hollie joined TrYumph by way of marriage to owner Matt O'Brien, but has become an essential leader and coach. Hollie has been a professional makeup artist for over 17 years working with celebrities like Dr Oz, Alyssa Milano, and Suze Orman and now she is using her skills as our Style Coach and is our client Director of Encouragement. 

Coach Hollie is also our culinary director and produces cooking videos and demos for quick, easy, and healthy meals that even the kids will love. She also does LIVE and recorded training videos on makeup, hair, and style tips and tricks in our TrYumph Nation online coaching membership. 
Read More

Get a taste of the program

  • Daily Gratitude Journal
  • Meal Plan Guide
  • Workout Recommendations
  • Track your Progress
Download Now
Delicious Recipes
Create satisfying meals with healthy options
Shopping List
Plan your meals with an easy shopping list
Treat Yourself
Alcohol in moderation

Start the Transformation